We have specialist branding
and promotional expertise in the hotel, accommodation and related
leisure
markets. Our
aim is to make your hotel business more profitable by focusing and
improving the saliency and relevancy of your hotel brand.
Sharper and
clearer identity, image and positioning of your hotel
Owning your
location and hotel market category in online and offline environments
Translating
this strategy through branding into a clear communication plan
Generating
more
positive press and media coverage
Promoting
your
hotel to improve the flow of seasonal bookings
Promoting
the
standing of your restaurant, dining and hospitality facilities
Promoting
services for business meetings and conferences
Promoting
your
hotel as a unique wedding venue
Promoting
your
leisure and health facilities
We have the following
elements of the branding and promotional mix at our disposal.
Naming and logo design -
To capture your location and hotel style
Point of sale material
such as promotional
pens,
keyrings, soaps and toiletries
Domain selection and
website design
Portable branding such
as stealth
banners and other flexible display systems
Brochure design and
production
Advertising, copy
writing and promotional activity
Travel trade promotional
events
Access to
travel and tourism boards
Hotel
Strategy Consulting is a group of independent hotel marketing
specialists
with an extensive background in successful Hotel branding
across the UK domestic, Republic of Ireland, French, Italian
and other international travel and tourism markets.
Between us our expertise has
grown hotel brands and individual hotel properties into highly
profitable businesses.